From the Telegraph:
Established in honour of Klaus Flugge, an influential and long-serving figure in picture books publishing, the award's full title is The Klaus Flugge Prize for the Most Exciting Newcomer to Picture Book Illustration. It is the only prize to reward a published picture book by a debut editor, with the winning illustrator to receive £5,000.
The panel of judges for the 2016 Klaus Flugge Prize will be announced in February, when submissions open. It will be open to all picture books illustrated by a first time illustrator, first published by a UK publisher during 2015. The shortlist will be announced at the end of April and the winner will be revealed in September.