This has been around for a long while (like, forever), so I was surprised I hadn't run across it before... but I hadn't, and it's so scary that I figured I should share.
Experience the horror that was Weight Watchers in the 1970s over at Candyboots, where there are many recipe cards like this:
(Link via my mom, who says she remembers making some chocolate roll confection thing with COTTAGE CHEESE FILLING! Gross!! And she made it multiple times! Grosser! What if she gave it to the baby version of me?? Auuugh!!)